5 Reasons to Employ Chatbots For Your business
The last few years have been an upsweep for chatbots where many businesses took the opportunity to adopt it. With chatbots, there has been a drastic shift in the way businesses collaborate with customers. Do you know that 35% of customers mandate a chatbot, so many businesses focus on chatbots?
With a bundle of benefits of adopting ...
What is Google Attribution Modeling and How to Choose The Right One For Your Business?
Attribution models in Google Ads provide numerous benefits to advertisers. Google provides six attribution models currently for its advertisers to choose one based on their specific goals. The attribution models help businesses understand when, how, and why people got converted on the ads running on Google.
60% or more of Australian websites don’t have analytics or any ...
How To Eliminate Click Fraud On Your Ads?
You have worked hard enough to improve your advertisement campaign, create outstanding results, and conquer market sales. Your ads are live, but then you suddenly start facing one major problem: People are clicking on your ads repeatedly but with no intention of purchasing any of your products.
Well, this is something that is known as Click Fraud ...
The Holy Grail of Remarketing & Retargeting
Companies put a lot of effort and spend a hefty amount of money to attract the audience to their websites. However, they cannot expect the visitors to stick to their page on their first visit only. Businesses have to keep reminding them about their business by using different ways until you bring them to a stage ...
Intent-Based SEO & PPC: 5 Ways to Build Incremental Benefit
Marketing is essential for the growth of your business, and when it comes to content marketing, search engine optimisation and pay-per-click play a vital role. So, if you are looking for ways to maximise your revenue with the help of SEO and PPC, you are at the right place.
Intent-based marketing talks about the motivations and driving ...
8 Reasons Why Your Last Marketing Campaign Failed
Marketing campaigns are significant for the success of a brand. But sometimes, these marketing campaigns do not give the result you want. This can be the reason if your marketing campaign is not working.
Insufficient research:
In the hurry and excitement of being creative, marketers forget to do proper research. They spend more time coming with new ideas ...
How Facebook Messenger Bots are Fighting Tough with Email Marketing?
Whenever you visit the Facebook page of a local restaurant, you might have often seen a little message box at the corner that answers all your general queries. Well, that is the simplest form of Facebook bot messenger.
Oracle did a survey in which it concluded that 65% of consumers prefer messaging a business when they want ...
How to Ace Google Quality Score
PPC or pay per click advertising is one of the most common types of advertising today. One of the major reasons behind its popularity is its effectiveness. PPC displays ads only to the targeted audience when they are planning to buy that product or service.
As a result, PPC is widely used to increase the traffic on ...
These Tips Will Save Leaked Ad Cost Massively
You can generally expect the cost per thousand impressions (CPM) to range between $5 and $10 and the cost per click (CPC) to be less than $2. The average price per click on Facebook for most businesses is $1.50. CPC costs for retargeting are typically between $0.75 and $ 1.25, with a cost per conversion (CPA) ...
Get 5X More Attendance To Your Next Webinar
Are you looking for ways that help you to bring more audience to attend your webinar? If not, check out our other interesting blog articles.
It can be frustrating to know why you are not getting the webinar attendance you deserve. In this article, we will discuss several ways that can help you get more people to ...
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